NO GMO: Transparency, quality and trust.

What does NON-GMO mean and why is it relevant?

Non-GMO products are those free of genetically modified organisms (GMOs). According to MedlinePlus (NIH), GMOs are “plants, animals, or microbes whose DNA has been modified using genetic engineering. Another term for this is genetically modified foods.” Therefore, a “non-GMO” product guarantees that it does not contain genetically altered ingredients. This is important because many people associate GMOs with health and environmental concerns. Opting for GMO-free foods, supplements, or cosmetics is often linked to more natural and sustainable lifestyles: for example, it presumes less pesticide use and greater respect for biodiversity. Furthermore, choosing “non-GMO” products often implies greater transparency in labeling and ingredient quality, aspects valued by those concerned about their health and the environment.

Risks and controversies of GMOs

Although the scientific community generally considers available genetically modified foods to be safe for consumption There is debate and caution. For example, the WHO and agencies such as the FDA have evaluated numerous genetically modified crops without finding any proven toxic effects. . However, this does not imply a complete absence of risk . Several studies and reviews point to potential theoretical concerns:

• Allergens and intolerances: Introducing genes from other species could generate new proteins with allergenic potential. Although no clear cases of allergies caused by approved GMOs have been documented, the WHO risk assessment includes protocols to detect this possibility. .

• Unexpected toxicity: Genetic modification could generate unknown toxic compounds. A review warns that the engineering process may cause "unintended" effects in the plant, warranting rigorous testing. .

• Gene transfer: There is concern that modified genes (e.g., antibiotic resistance) could be transferred to wild bacteria or plants. Although the likelihood is considered low, there is debate about the need for markers not based on resistance genes. .

• Pesticide resistance ("superweeds") : Many genetically modified varieties are resistant to herbicides (e.g., Roundup Ready). This has led to intensive use of herbicides such as glyphosate, resulting in weeds resistant to these agrochemicals. Scientific reviews warn of the emergence of "superweeds" and "superpests" as a result of selective pressure. .

• Biodiversity and the environment: The release of GM crops can affect local flora and fauna. For example, it is difficult to prevent modified pollen from contaminating neighboring or wild crops. Experts point out that GMOs promote intensive agricultural practices (e.g., monocultures of genetically modified soybeans) that often involve deforestation and habitat loss. .

In summary, there is no consensus on direct adverse effects on the health of current consumers. , but caution regarding environmental impacts and a lack of long-term data persists Many of the concerns (allergens, toxins) also apply to plants bred by conventional methods. . Therefore, choosing non-GMO products is considered by some as an additional form of precaution.

Benefits of choosing non-genetically modified products

Opting for non-GMO supplements, foods, and cosmetics can provide several benefits:

• Transparency and trust: Brands that emphasize “GMO-free” are often perceived as more transparent. In fact, a verification seal (e.g., Non-GMO Project Verified ) helps consumers identify products from transparent chains. A recent survey found that nearly a third of shoppers actively look for the “non-GMO” logo in the supermarket. .

• Less agrochemicals and residues: Many modified pesticide-tolerant crops have led to increases in their use By choosing non-GMO ingredients (for example, non-GMO corn oil or soybeans), we potentially reduce exposure to associated pesticides. Therefore, these products are assumed to be "cleaner" both environmentally and in terms of pesticides in food.

• Sustainability: Non-GMO agriculture often favors organic methods or crop diversification. For example, non-GMO supply chains often support local or biologically diverse farming practices, which strengthens soil resilience and biodiversity. .

• Lower risk of genetic contamination: By avoiding GM ingredients (such as soy lecithin or genetically modified corn starch), brands can minimize the risk of accidental contamination of conventional or organic crops in the production chain. .

• Sensitive audience preference: Some people with digestive sensitivities or health concerns prefer "more natural" diets that include fewer processed or modified ingredients. Although scientific evidence doesn't directly link GMOs with intolerances, offering non-GMO options can be a marketing strategy for discerning customers.

• Brand image and growing market: The market for non-GMO products is growing (annual double-digit growth is estimated). Brands that focus on natural and GMO-free products stand out in a premium niche, as today's consumer values health and the environment. This can translate into customer loyalty and a better corporate reputation.

How to identify non-GMO products in supplements, foods, and cosmetics

For consumers, recognizing a GMO-free product means looking at official labels and certifications:

• Dietary supplements: Check the nutritional label. In many countries, regulations require indicating whether an ingredient is derived from GMOs. Look for third-party seals (e.g., Non-GMO Project Verified , USDA Organic) that guarantee the absence of genetically modified organisms. Additionally, some laboratories provide specific "GMO-free" certifications for supplements. Under the Non-GMO Certified program, many companies demonstrate with DNA testing that their ingredients (even if it doesn't appear so) do not come from genetically modified crops. A “non-GMO” supplement will often state “non-GMO,” “free of genetically modified organisms,” or similar on the packaging.

• Food: In the EU and other strictly regulated countries, packaged foods containing ≥0.9% genetically modified ingredients must clearly label them as “genetically modified.” Therefore, check the ingredient list for the word “GMO” or “transgenic.” Voluntary “GMO-free” or “Non-GMO” labels are also available, as long as they are not misleading. In the US, some brands use the “Non-GMO Project Verified” logo, and certified organic products (USDA Organic) implicitly guarantee the absence of GMOs according to current organic regulations.

• Cosmetics and beauty products: There is no mandatory GMO labeling for cosmetics. However, many ingredients (vegetable oils, waxes, extracts) may be derived from GM plants (soy, corn, cotton, etc.). The best tip is to look for certified organic cosmetics (>95% natural) that use phrases like “GMO-free” on the label. Although this claim is not regulated by law, genuinely GMO-free products often boast recognized organic certifications (Ecocert, NaTrue, ECOGARANTIE, etc.). These seals audit the supply chain and guarantee that plant-based ingredients come from non-GMO crops.

In general, for all non-GMO products it is advisable to check:

• The presence of official logos or certifications (Non-GMO, Ecocert, BIO, etc.).

• Label and ingredients: Identify words like “genetically modified organism” or “GMO-free.”

• Compliance with local regulations: for example, European regulations require labeling of foods with >0.9% GMOs , so the absence of such a label indicates a standard product.

Competitive advantages for natural brands

Companies that emphasize the “non-GMO” attribute can take advantage of market trends:

• Premium segment: A significant proportion of consumers are willing to pay more for products perceived as healthy or eco-friendly. Offering non-GMO supplements or natural cosmetics can open up opportunities in high-growth niche or self-care markets.

• Sustainable image: Communicating environmental commitment (e.g., "GMO-free certified" ) improves brand perception. In mature markets, respecting the demand for clear labeling strengthens customer confidence. EU data shows that around 70-75% of Europeans are inclined to avoid foods with GM ingredients, so meeting this preference can increase sales.

• Differentiation: In a catalog saturated with supplements and cosmetics, highlighting a product as “non-GMO” provides distinctive added value. For example, the “non-GMO” label may be more important to some consumers than the organic certification itself, according to industry research.

• Partnerships and Certifications: Meeting non-GMO (and organic) certification standards facilitates exports to markets that demand sustainable practices. In short, opting for natural and GMO-free products can translate into greater customer loyalty and access to retailers specializing in wellness and healthy products.

The information presented in this article is for informational and educational purposes only. It is not a substitute for professional medical advice, diagnosis, or treatment. If you have any questions or concerns about your health, always consult a qualified specialist.

Reliable sources: World Health Organization (WHO); U.S. National Institutes of Health (NIH, MedlinePlus); FAO/WHO (GreenFacts); European Food Safety Authority (EFSA); scientific studies and peer-reviewed literature (PubMed).